How do you like advertisements? It is useful? Modern cities thrive with the explosion of business, along with which came advertising. Nowadays, people are surrounded by a great variety of advertisements in every possible way, such as newspaper, website pages, spam emails, bus stop bulletins, and even movies are inserted with advertisements. Generally, we find advertisements loathsome but are unable to elude them.(not related to the topic) Quite a few people cast doubt on the effectiveness of advertisements, regarding them as useless garbage. Nevertheless, from my perspective, spending a large amount of money on advertising is a prerequisite to succeed in business. Firstly, advertising increases the exposure of products to a larger scale of people. Only by making more people know about its products, can the company reach and occupy a considerable market. At the beginning of this semester, an online fruit supplier employed a lot of students on campus to advertise for them. Almost everyone got their pamphlet with new store discount information on it. It covered all the demand of fruit in the entire campus within a week and made great profits at the start of its business. Additionally, advertising enhances the good image of products, and thus underpins customers' feeling of approbation to the products. When customers have a constant good impression on the product, they are prone to buy it and even other products of the company because they trust their reputation and quality. Oppo is a brand of mobile phone in China, which aims at young adults. It spends such a large amount of money on advertising that it permanently occupies the most popular TV channels featuring programs for young adults. Besides, the dynamic, beautiful or cool image of stars in their advertisements is grafted onto the product, and Oppo mobile phone has become a representative of youth. Advertisements can show the distinctive features and good quality of products, attract more customers, and making more profits. Granted, there are many other vital factors of being successful in business, such as quality, sales strategies, and after-sale service, but even if a company did well in all these factors, it would be impossible for them to have a large sales volume if it were not known by a great number of people, and it is selling the products that permit a company to retrieve its cost on materials and management and furthermore produce interests. Thank you for your help!