i believe the "as you will" in this context should be "if you will". "if you will" in this context is used as if to say - if you will let me use this word or phrase. the speaker has used it because he has tired to coin (made-up) the term "disneyfying". "if you will" can also be used if you can't think of a better term to use. such as "it is the lack of the ability to connect the dots, if you will, that is Henry's biggest downfall.