Fashion: Gucci, Marc Jacobs, Prada, Versace, Dior, Chanel, Louis Vuitton, etc. Items from these brands can retail from hundreds to thousands of dollars. Cars: Mercedes, Lexus, BMW, Porsche, Audi, etc. Some of these cars can sell for more than $100,000 Due to "keeping up with the Jones" and the pressure of social status, not only necessarily rich people will own these items. Less financially stable people will take out credit to buy these items just so they can appear wealthy.