Communication and leadership #trying to use more acadamic words An effective leader must have good communication skills. Without such skills, lots of misunderstandings or troubles might occur, such as not being understood while negotiating or even being tricked by some of the rivals. Conversely, a leader with splendid ability of speech can get a lot of publicity and make a good first impression. Take Steve Jobs as an example, he has won great reputation in his arena of technology, it not only comes from his creativity but also triggered by his ability to make audiences and partners convinced. Besides, communication is also used inside the group or corporation. Getting every employee satisfied and then focused on their work for a great output, coordinating the relationship between all the colleagues, the aptitude of an effective dialogue is required in such situations. In short, communication skills are essential to a successful leadership.