How to Measure Size for Footwear I'm much smaller than average Japanese women, so I usually have difficulty finding footwear and clothing which fit my size. The other day, however, I discovered a nice shoe store where shoppers can buy shoes which fit them well. The store has a cutting-edge measuring device, which can measure people's foot size in three dimensions instantly. After scanning foot size by the device, staff in the shop choose the best shoes from their stock for customers. I bought the shoes the staff recommended to me. They are comfortable to wear and live up to my expectations. I'm really satisfied with them. Anyway, I realized that the advancement of digital technology can help to raise customer satisfaction even in the fashion industry.