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High sales of consumer goods reflect the power of advertising but not the real need of society Nowadays, there are a lot of advertisements in television and also on the streets. Some people think that the advertising boosts the sale of goods and encourages people to buy things unnecessarily. This argument may be true. In my country, many advertising companies produce advertisements with famous and popular actors or singers. People, especially young adults, buy goods that their favorite singer advertises, although they do not really need the products. The products in the television, always looks gorgeous and good qualities. As a result of this, people often buy things without enough thinking. Consumers may not actually need it but they buy goods impulsively soon after they watch the advertising. Furthermore, as many customers buy a particular product due to its advertising campaign, the other people may be affected by the trend, even if the product is not of the real needs of the society. On the other hand, there are various aspects against these arguments. It is people’s choice to choose what to buy and what not to buy. Advertising may be not a cause of customers’ buying habits. Individuals have their own spending habits. If they have got enough disposable income, then the right to make a decision is given to them. No one actually can judge whether the goods sold are the real needs of the society or not. In conclusion, as customers have their own strong opinions and standard of good quality goods; it is better to leave them to make their own decisions in buying things.

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