Subconscious decision The idea of my project came from coin toss, Smart people who use the coin toss get better decision results, because they don’t base their decision on the results of either heads of tails. Here’s the secret to a successful coin toss – it’s not about luck and it’s not about mathematical chance. It’s about your true emotional connection to what you really want. The basic idea is that prior to the coin toss, you reconfirm in your mind the decision assigned to heads and the decision assigned to tails. As you flip the coin in the air, the secret is to be in touch with your emotional connection to either result. People are emotionally in touch while the coin is in the air, and watch for which feeling comes up expressing a desired outcome. If you are hoping it will land heads up, then your inner emotions and guidance are leading you to this decision.  It’s the emotional connection to the outcome that gives you the real inherent decision that’s right for you. Then I started finding some theories to clarify this interesting decision making process. Neuroscience research by Soon et al. (2008) demonstrated that the brain is subconsciously aware of our decisions before we have consciously made those very decisions.  In other words, we’ve already come up with a decision or an answer, before we realise we have.( Soon, C. S., Brass, M., Heinze, H. J. & Haynes, J. D. (2008).  Unconscious Determinants Of Free Decisions In The Human Brain.  Nature Neuroscience 11 (5), 543–5.)