Advertising In the modern world, we are surrounded by advertisements. There are a lot of different types of advertising, and the ability to use them is very important for a modern specialist in different areas of work. In particular, it is necessary in the field of culture. In my opinion, there are two most effective methods for advertising events. The first one is outdoor advertising. It includes various posters, billboards, flyers, ads and so on. This is useful, because people are often faced with such advertising in everyday life and remember your company or activities that you propose to visit. The second is advertisement in internet. The Internet is the ability to convey necessary information to a wide audience, because the Internet is used by billions of people of different gender, age, position and interests. You have a lot of ways for promotion from conventional advertising in Google to product placement from popular bloggers. It is worth mentioning that the choice of the method of advertising should be approached seriously. The examples above are more suitable for youth work, but is your audience is older people, you should pay attention to the television, radio and Newspapers. In conclusion, I would like to say that whatever method you choose, it is important to make your ads attractive and informative, but at the same time it should not be too Intrusive, otherwise it will only push people away.