Influencing people to be more environmentally friendly At no time in recorded history has our planet faced such dreadfully situation, which should be a wake-up call for the entire world. It is certainly true that ordinary people are not able to stop industrial emissions or rainforest clearance, but being eco-friendly is more about doing little things than knocking down the system. One of these things is improving education. Never before have children had to be more encouraged to think of environment. Reaching this goal means an effort of parents and schools. The former need to be highly imaginative, telling stories about saving endangered species or cleaning a forest would be the first step to make them well aware of the importance of environment. Meanwhile schools ought to complete this formation by developing programmes which teach children how to be good citizens in the future, and obviously, environmentally friendly. Media is the other tool to take into account. What is more, not only do public channels contribute to influence people about it as until now, private channels must do the same. Showing as carbon emissions are the cause of melting icecaps, where animals as polar bears have their habitat, might be a means of collective awareness. Personally, media and education both are needed to do their part to ensure the global challenge of turning people more environmentally friendly. Supposing both initiatives would be undertaken, I believe that education would be the most effective to achieve this purpose.