a short summary of Marketing Management chapter 1 section1 In this part,it introduced the scope of marketing by answering three conceptual questions meanwhile giving some typical examples. Marketing is all about meeting needs in a profitable way,which is beneficial for customers,companies,partners and the society.A successful marketing personally think means that the marketers draw up a plan according to researches among target customers,which influences the companies or manufacturers to design their products or services' features to attract customers as well as decide the way to enter the target market,it should be tactical and down to earth. No matter what kinds of products or services are,marketing needs to be run through the procedure(producing,advertising,communicating,delivering).Choose the most effective way to delight your customers and propagandize your products and make them multi valued. Marketing also creates social values by a circulation among manufacturers,resources markets,intermediaries,consumers and government markets,it flows with products,services and money. Please tell me Are there any grammar mistakes?Or some words or sentences that English speakers would not use in that way,if there would be better alternatives. I'm not the student major in related subject and thinking the effective way to read this book,so if you have any suggestions about the content,please also feel free to comment.