Are advertisements today less hones? Part 1 .
Economy has always played an important role in our life and is the backbone of every country, in fact, the development of trade was the most crucial factor in emergence of civilized societies. Advertising is the first word that associates with trade, and numerous scholars are doing researches in order to elevate the advertising methods. One noteworthy question that arises is whether or not advertisements are true reflection of products abilities, or in the modern era that we are in they have become honest compared to past. I am inclined toward the opinion that advertisements today are more honest compared to the past. In what follows, I will further elaborate on my viewpoint.
The most important aspect that I want to bring into attention is the information power that is gifted to people by the Internet. As a matter of fact, the paradigm of buying a new product has been revolutionized by the Internet. Nowadays, unlike the past, people do not rely solely on advertisements to find out about the features of the product that they intend to buy. They can easily find reviews of the product online, moreover they can read the opinion of the people who already have bought that specific product. In this clear and open context is it very hard and even risky for a manufacturer to lie about the true abilities of their products. For example, I wanted to buy a headphone from a very famous company, they claimed that their headphones were compatible with all Android phones, but when I read the reviews I found out that the headphone was incompatible with certain Android phones, including mine. I believe that company easily lost a potential costumer because of false advertising.
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