AUGMENTED REALITY AND MODERN TECHNOLOGIES (part №1) The research is devoted to augmented reality and modern technologies. Despite the fact that technology of augmented reality has already developed about 20 years there are steel stay people who do not even heard about this term. According to world-famous magazine Popular Science augmented reality is one of currently emerging technologies. Ideologists and experts assert this technology will open the widest horizons for various fields. They believe augmented reality will make real revolution in the nearest 10 or 15 years. The goal of augmented reality or AR is to add information and meaning to a real object or place. Unlike virtual reality, augmented reality does not create a simulation of reality. Instead, it takes a real object or space as the foundation and incorporates technologies that add contextual data to deepen a person’s understanding of the subject. AR might add audio commentary, location data, historical context, or other forms of content that can make a user’s experience of a thing or a place more meaningful. One can use AR only with camera (web or mobile phone), Internet, special software and one of devises like smartphone or computer. But there are develop other ways like AR glasses (which has already existed) and contact lenses with displays. The last way is one of the most perspective solutions. Today the largest practical area is the military and defense industry. There are special systems for pilots and for infantry. Augmented reality has already found application in the sphere of services of different equipment, ranging from military cars and planes and ending with the International Space Station. Without going into technical details we can say that this system allows technicians to see data about the faults and other clues in front of themselves. Also the same technology has already used by BMW, Siemens, Aircraft Concern EADS and apparently this direction will have a great future. Another direction - is education. For example, in New Zealand, Australia, Japan, Korea, AR for education is developing very rapidly. First of all it is exhibitions, presentations which become more interesting more interactive and more visual with AR. Examples of this form of using AR is really impressive. Besides students are more likely to comprehend what they are learning and to remember it later. Also AR has started a new stage of development of marketing, advertisement and internet retail. In these spheres AR is often used for create promotional materials.