High Sales of Goods Reflect the Power of Advertising or the Real Needs of the Society
The high sales of popular consumer goods is the real needs of the society or the power of advertising is a question. In my opinion, I stands for the real needs of the society. I think it is a circulation problem that it starts.
First of all, there is no demand in society, there is no high sales of goods. Goods are consumed when people need them. For example, in the digital age, we are no longer use cassettes anymore, so there is no needs in the society.The sale of cassettes unsurprisingly will not be sold as we cannot find their shadows, end up to vanish.
Secondly, demands drives sales. If the needs of society grows, the sales of goods will rise. Taking a smartphone as an instance, it is a new technology witch makes our lives more convenient and people love it, so the sales of smartphone will increase. Once the sales grow, the advertising then may have more bargaining power. It is because of the demand makes the high sales and then reflect the power of advertising.
In summary, the demand, the sale, and the advertising are all in a circulation. High demands leads to high sales, high sales results in the power of advertising, and more advertising may push demands to those who needs. Therefore, I hold that the high sales starts due to society needs, not the power of advertising.
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