November.11th

The date of November 11 has becomes a more and more popular e-shopping day in recent years in China.
And today is Nov.11 of year 2013, it's the right time for e-shopping and big sales in the e-shops, such as Taobao.com, No.1 shop, etc.
As far as I know, the fesitival was established maybe less then ten years ago. It is not a hoilday nominated by the government, we do not have a public holiday on that day and we still have to work if it is a work day.  So how why is it becoming a so well-known? I'm not sure about that, I guess the number"11"looks like a single person? I doubted that is the reason.  Then more and more people talk about the topic on the internet.  You know, it is has becomes much easier for information to speading at in the age of the inernet. Eventually, the holiday is gradually acceptted by us.
The date was set up originally for celebrating the people who are still single/available. So, we named the Nov.11 as "Guanggun Day" in Chinese which means "Single day".
However, for nowadays, it is utilized as a promotion method by the businessman. It is not so veritable now and gets more commercial. But still a very happy day at all because if you want a big sales, that will be a the best choice.

November 11th

The date of November 11 has becomes a more and more popular e-shopping day in recent years in China.
And Today is Nov.11 of year 2013, it's the right time for e-shopping and big sales in the e-shops, such as Taobao.com, No.1 shop, etc.
As far as I know, the 'fesitival' was established maybe less then ten years ago. It is not a holiday nominated acknowledged/declared by the government, we do not have a public holiday on that day and we still have to work if it is a work day. So how why is it becoming a so well-known? I'm not sure about that, I guess the number "11" looks like a single person? I doubted that. Then More and more people talk about the topic on the internet. You know, it is becomes much easier for information speading at the to spread in this age of inernet. Eventually, the holiday is gradually accepted by us. (it is the reatial business, the marketing people who promote this 'holiday' - same as Valentine's day, Father's day)
The date was set up originally for celebrating the people who are still single/available. So, we named the Nov.11 as "Guanggun Day" in Chinese which - it means "Single day".
However, for nowadays, it is utilized as a promotion method by the businessman. It is not so veritable now and gets more commercial. But still a very happy day after all because if you want a big sale, that this day will be a best good choice.