Can E-readers Save Newspaper? In recent years we all have noticed that newspaper are struggling with declining advertising revenue and the rise of information. A new technology has just appeared in time. E-readers hold out the prospect of allowing electronic delivery and pull the readers back to read newspapers. E-readers can be taken to everywhere and provide a better experience than web-browser. Might E-readers provide a new model for newspapers in digital age? From my perspective, it will be in the future, but not now. For one thing, e-reader now is a new technology. By its widespread spreading it can bring a lot of advertising revenue to newspaper offices. Several newspapers are said to be considering this model, but they will still have to keep their pricy press running to serve those readers who are unwilling to choose electronic edition, and those who read newspapers on occassion. Furthermore, because of the fresh appearance of e-readers, the newspapers would have to put huge up-front investment into the technologic improvement and development. Otherwise their old-fashioned technology and processes would stand in the way of popularity of their products. Last week, the Daily, the first Pay-e-reader APP over the world, was anounced to be closed down by its owner News Corporation. The most important reason is hugh investment and lack of fascinating and original contest. Over the past two years, News Corp. had already invested at least 80 million Dollar in the e-reader APP. In order to make both ends meet, the Daily should have attracted over 500,000 readers to pay for it. However at last the number of paid-readers every month is getting less and less. Last but not the least, it seems most likely that people should buy an inquipment for e-readers primarily, such as Ipad, interlectualll mobile phone. Those widespreading have also troubled the developing of e-readers. In conclusion, getting the news on e-readers will probably become commonplace eventually. But it will not happen soon. The best way for newspapers to save themselves is enhancing the quality and originality of their news to catch their readers.