Theoretical and Practical skills Practicing sport brings about many benefits in terms of health and self-confidence. Which begs the question: how can the governments incentivize fitness in schools?. Firstly, an educational initiative, aimed at showing the positive effects of doing sport activities, might bring about the desired effect. Schools should introduce, beside a practical class of physical education, a theoretical one, where professional athletes and professors would explain how to live a healthy lifestyle, explaining its importance. Indeed, people who regularly practice sports benefit from more energy, health, wake up revitalized, are more happy and these effects are correlated with a better job performance. In addition, this initiative should introduce to the youth the negative effects of a sedentary lifestyle, and its association with obesity. An alternative could be an improvement of the perception of sports. Contrary to the popular view conveyed by American movies, where athletes are the most popular in the school, the reality is that many teenagers claim that sports are not cool. This result might be obtaining introducing a greater variety of sports. When students have the choice to try something new, they would inevitably feel more incentivized, or at least curious to pursue a more active lifestyle. In my opinion, an educational initiative would be the most viable starting point. In the future, fitness influencers could be employed with the purpose of promoting sports as they are the most effective means. In fact, influencers are recognized as important figures in our fast-paced society, thus, why not exploiting them?.