Is Kino gradually becoming a recognizable band in the world? morefon2018 moreфон2018 Day 5 I have accidentally noticed an interesting thing over a recent couple of weeks: one of the youtube music videos of Kino, THE Russian rock band of 1980s, is gaining popularity with a respectful pace. The video is called "Kino - Spokoynaya Noch" and has over 560,000 views at the moment, with an increase of around 150,000 views over the recent two or three weeks and a daily growth of 6-9,000 views. Not a big deal, you will say: every day millions of videos grow in Youtube. And you will be certainly right, but one thing puts this one apart, at least for me: it has only Latin title and, based upon comment section, around half of the total amount of views came from non-Russian-language countries. It's interesting to ponder what causes such a splash of interest to a band which is little known outside the former Soviet Union. The answer seems to be able to be tracked down though. PewDiePie, the world's top blogger with 74 million subscribers, used a small sample of this song in one of his videos several months ago. As the melody is catchy and distinctive because of Viktor Tsoy's unique timbre, the first big wave of new listeners definitely came from PewDiePie. But it happened months ago, and what causes the recent wave is not fully clear to me. Maybe it started from him and Youtube algorithms did the rest of the job. Actually, I was planning to write a bigger essay about Kino and Viktor Tsoy and maybe I will do it later. But now I would just recommend this song to everyone who seek stunning but not a well-known piece of music.