[2/2] Why are world-class elites developing an aesthetic sense? - art and science in a management -
2) Consumption style in the global market is becoming "self-actualization stage".
You probably know Maslow's hierarchy of needs. As the world economy is growing, the level of living is being improved, meaning the customers' needs are changing. The products or services that only offer performance or function are no longer appealing enough to them. The people in this stage buy products or services in order to fulfil the desire that the one becomes the most by obtaining (and sometimes showing off) something, which is like the fashion industry. To stimulate their desire, the products or services must be yielded with a well-developed aesthetic sense.
3) The changing speed of the social system nowadays is too fast to be governed by making a new rule.
Cutting-edge technologies driven by the latest computing is extremely hard to understand for ordinary folks like me. It is easy to imagine that lawmakers struggle to enact a new law, understanding that complex new-born system. Even there are no rules about the new system, companies have to make the most of that technology for their business, considering the risk that the activity could potentially violate the future law. How could he/she decide? It should be determined based on their moral, and the moral must be disciplined by their aesthetic sense.
It really makes sense to me! Particularly, the first idea. The author does not regard logical or analytical thinking, which is classified into the science field, as unimportant. Both science and art, which involves a sense of beauty and intuition, are essential for the business to be competitive.
Well then... Throw away your MBA textbooks, rally in the art museum!
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Corrections · 2
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[2/2] Why are world-class elites developing an aesthetic sense? - art and science in a management -
(We say 'in management' because we generalise it, it's about the idea. Also, we prefer to drop articles in titles if possible.)
2) Consumption style in the global market is becoming reaching a "self-actualization stage".You probably know Maslow's hierarchy of needs. As the world economy is growing, the level of living is being improved, meaning the customers' needs are changing. The products or services that only offer performance or function are no longer appealing enough to them. The people in this stage buy products or services in order to fulfil their strongest desire that the one becomes the most by obtaining (and sometimes showing off) something, which is like the fashion industry. To stimulate fulfil their desire, the products or services must be yielded with a well-developed aesthetic sense.
(You reach/get to a stage. I crossed out the 'industry' because the 'fulfilling a desire by showing off' is the concept of fashion, not the industry around the idea/concept.)
3) The changing speed of the social system nowadays is too fast to be governed by making a new rules.
Cutting-edge technologies driven by the latest computing is extremely hard to understand for ordinary folks like me. It is easy to imagine that lawmakers struggle to enact a new law, understanding that complex new-born system. Even when there are no rules about the new system, companies have to make the most of that technology for their business, while also considering the risk that the activity could potentially violate the future law. How could he/she someone decide about that? It should be determined based on their moral, and the moral must be disciplined by their aesthetic sense.
(I made rules plural because you're talking about many changes, and it's obvious that along with that new rules come, not just one. I added 'while also' because they are considering the risk alongside making the most out of the technology, it's not really connected to each other.)
It really makes sense to me! Particularly, the first idea. The author does not disregard logical or analytical thinking, which is classified into the science field, as unimportant. Both science and art, which involves a sense of beauty and intuition, are essential for the business to be competitive.
Well then... Throw away your MBA textbooks, rally in the art museum!
Imagine how they suddenly had to make rules for cars and driving licenses, when cars first came out, there were few traffic rules and you only had to be able to drive a car to get a licence. Nowadays, the largest part of getting a licence can be considered learning all the traffic rules.
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