Advertising
I randomly picked the theme "Advertising" for a today's exersice of my English.
So I searched in the Internet for a propriete text for translation. I found it in the Russian version of the Wikipedia.
My translation is below. Thank you in advance for your time!
Advertising is a direction in marketing communications in which information is spreaded.
The word "advertising" comes from latin verbs "reclama" (to shout) and "reclamare" (to answer, to request), that were suffered from considerable meaning changes during many centuries.
Advertising is a non-personal translation of information, usually paid and having a character of convince about goods, services or ideas of famous adverisers by means of different vehicle.
Main characteristics of advertising coming from its definition are:
1. Non-personal character (it is conducted only via intermediaries)
2. One-way directed process
3. Ambiguity (it is difficult to measure an effect from advertisement)
4. Social characher (it means that the good that is advertised is legal and generally accepted. It is prohibited to advertise, for example, drugs)
5. It always contains information about a client. It is known to whom advertising benefits)
6. Non-impartiality. Whole objectivity is impossible by definition
Dear friend, Thank you very much for your time! This text was a bit difficult for me. But also translation was very helpful for me. I hope I will recieve a correction of this texts. That would be hundreds helpful. Thank you very much in advance!!!
Search from various English teachers...
Corrections · 6
1
Advertising is a direction in marketing communications in the framework in which information is spread. (I personally would also drop the "in the framework" part, however, this is the best translation I could think of if you needed to directly translate everything.)
The word "advertising" comes from the Latin verbs "reclama" (to shout) and "reclamare" (to answer, to request), that have evolved from significant semantic changes throughout many centuries (This was a difficult sentence! I had to play around with it myself before it made better sense. You had a really good attempt at it though!).
Advertising is a non-personal transmission of information that is usually paid and has a characteristic of persuasion of goods, work, services, or ideas known by advertisers through the means of different media. (I spent almost 20 minutes trying to decipher this sentence as well. I may be wrong but this would be my best attempt to translate.)
Stemming from its definition, the main characteristics of advertising are:
1. Non-personal characteristic (it is conducted only via intermediaries)
2. One-way directed process
3. Ambiguity (it is difficult to measure the effect of an advertisement)
4. Social Nature (Which means that the good that is advertised is legal and generally accepted. It is prohibited to advertise drugs, for example.)
5. It always contains information about the client. It is known who benefits from advertising the products.
6. Un-biasedness (? I could not find this word in my dictionary). Whole objectivity is impossible by definition. (I would use "complete" instead of "whole".)
1
Advertising
I randomly picked the theme "Advertising" for a today's English exercise.So I searched in the Internet for an appropriate text for translation. I found it in the Russian version of the Wikipedia.
My translation is below. Thank you in advance for your time!
Advertising is a direction in marketing communications in which information is spreaded.
The word "advertising" comes from the Latin verbs "reclama" (to shout) and "reclamare" (to answer, to request), that were suffered underwent from considerable meaning changes during over many centuries.
Advertising is a non-personal translation of information, usually paid and having the character of convincing others about goods, services or ideas of famous adverisers by means of different vehicle**.
The main characteristics of advertising coming from related to its definition are:
1. Non-personal character (it is conducted only via intermediaries)
2. One-way directed process
3. Ambiguity (it is difficult to measure an effect from advertisement)
4. Social character (This means that the good that is advertised is legal and generally accepted. It is prohibited to advertise, for example, drugs)
5. It always contains information about a client***. It is known to whom advertising benefits. (or "The intended audience of an advertisement is clear"?)
6. Non-im Partiality. Whole objectivity is impossible by definition
Dear friend, Thank you very much for your time! This text was a bit difficult for me. But also the process of translation was very helpful for me. I hope I will receive a correction of this texts. That would be extremely helpful. Thank you very much in advance!!!
**I don't know what this is trying to communicate.
***This sentence is correct, but it doesn't seem true about advertising...Maybe "It is always directed at a particular type of client"?
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