Presentation

I have to make presentation board and write in English.
Too difficult. 

Adidas changed their brand concept into three parts, that Performance, Challenge, and RaptureRepertoire.
They mean, challenge is needs passion, dedication, and courage toward the sport.
It reflects their inner sprit.
Adidas's identity is the excitement and pleasure of achievement through challenge and competition. Among them, I focus on the keywords, Passion and Energy.
The motive of passion is leaves a strong impression, like that of erupting lava from the a volcano; and the motive of the Energy is a continuing continous circle, that is moves us towards dynamism and to create form.

Suggestions

The Adidas Company has changed their brand's concept with a focus on performance, challenge, and repertoire. Promoting the passion, dedication, and courage necessary to challenge one another through sports. In doing so, they reflect one’s inner spirit.

Adidas’ own identity is based on the excitement and joy achieved through such challenges and competition. Adidas focuses on athletic passion and energy.

Passion fuels a stronger, more intense motivation, like lava erupting from a volcano. That motivation, that Energy, leads us towards dynamism and change.

 
(I prefer the version you wrote. English can be difficult.)