Formal report about a health campaign
Background
Some previous studies have discussed the matter of the diet currently provided in Brazilian schools. Numerous students have their feeding at school based on junk food, containing high levels of saturated fats and sugar, as well as not sufficient fibers and protein. Moreover, the role of parents in the development of eating habits seems to be essential. Only a few children are encouraged to maintain a healthy lifestyle and advised to care about the nutritional quality of the food. Given this scenario, an idea for a campaign focused on improve children's eating habits at schools emerged. Research with over 200 parents was carried out between May and June of 2020, to investigate the feeding habits at school and the proposal viability. This report aims to present these findings.
Findings
Although most children are not getting a balanced diet, the parents are concerned about what they eat, both at home and school.
62 percent of the respondents would like the school to provide healthier food to students;
The younger the children, the greater the concern of parents. For those students up to 8 years old, 67 percent of parents rather offer only homemade food. They claim not to trust the quality of the school's food;
As might be expected, only 21 percent consider having a wholesome diet.
Regarding our campaign proposal, overall, the interviewees say that they see it working if they are not asked to bear any cost.
81 percent considered providing a cooking class at school as an excellent idea. The remaining 19 percent do not think it would help the children.
74 percent said that the children do not eat vegetables as much as they consider it is necessary.
Interestingly, the parents are keen to be involved in the campaign if they are asked to. 62 percent has agreed to take part in the campaign as a volunteer.
Recommendation
Not surprisingly, schools and parents are not prepared to offer edibles according to the children's needs.
Overall, the campaign proposal was accepted by the respondents. Parents are willing to make an effort to allow a well-balanced diet for their children in schools.
We recommend implementing the cooking class program, with selected organic products. To verify the program's viability, a study with restaurants and local producers near the schools is mandatory nevertheless.
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